The Verbier Festival has named Hervé Boissière, the founder and CEO of Medici TV, as its co-CEO alongside the Festival’s founder Martin T:Son Engstroem. Boissière, who is also Executive Director of the Mezzo television channel, and before that an A&R executive with Erato and Naïve, takes up the new position in April.
Medici has a long history of working with Engstroem and the Swiss Verbier Festival.
